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Why do stores charge different online than in store?

I went to buy a charger at Best buy and it's 37$ in store but 20$ online and they REFUSED to let me price match.

I dropped that shit and ordered the SAME type charger for cheaper on their own website for pickup at store.FTFY

@basedbagel I would say it's because of the costs related to having a physical location to sell it vs just having it in a random warehouse. That 17 dollar difference is about what one employee makes in one hour.
Another possibility is that they are trying to incentivize people to buy from their online store, probably from the reasons stated above.

@doggel
That makes sense but here's my beef.

When I got to target they let me price match their online store with no issue.

This is the THIRD DAMN TIME I've tried to price match at best buy and they give me a surprised Pikachu face and waste my time with their dumbass policy.

S*** like this is why Amazon is winning and will never stop winning for the foreseeable future.

Say what you want about Amazon but they understand you don't piss off people who spend a ton of money with you 😤

@basedbagel it is a pricing strategy called markup for "convenience". You are picking up the product at point of sale; that is the convenience.
If you order the product on line, then there is a lag; a time delay from the the time you order to the time you receive and actually are able to use it. The value added is that the company paid for the shipping and stocking costs which are built in to the retail price.

@sardonicsmile
You explained this better than the 3 best buy employees I encountered.

I'm still a bit annoyed because it feels a bit deceptive to me but it makes sense now

@basedbagel Thank you for your kind words. It actually isn't deceptive; it is pricing strategy. You should be delighted the logistics have been worked out and all you have to do is present money in exchange for the goods/service! This is Capitalism!

I'm an Econ major. :)

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